Robots Moving the World: A Theoretical Paper About Optimizing the Container Industry Through Automation and Robitics

Henrik Frimand & Jakob Henning Jensen

Student thesis: Master thesis


This thesis investigates how AP Moller Terminals and Maersk Line currently conduct procedures related to unload of containers and operational container handling inside the terminals. Further, the thesis seeks to identify problems related to these procedures. The research is based on a qualitative interpretive research approach, striving to gain an in-depth understanding of how these procedures may be enhanced through deployment of Internet of Things and Software Robotic Capabilities. Through a business -and technical analytical assessment, this paper identifies a possible solution architecture that leverage on technological advancements to derive organizational benefits and drive the operational excellence of the future. The business analysis is supported by a thorough understanding of the business model and a cost / benefit analysis. Whereas the technical analysis is supported by participatory design theories and architectural frameworks.

EducationsMSc in Business Administration and Information Systems, (Graduate Programme) Final Thesis
Publication date2018
Number of pages106
SupervisorsKim Normann Andersen