Eeny meeny miny moe - The Students don't know where to go!

Nadia Boujari, Sofia Cibotariu & Avantika Nair

Student thesis: Master thesis

Abstract

As the digital era progresses, we note a shift from digitization to digitalization. Users today, therefore, have access to a far greater amount of information than ever before. Due to the rapid pace of digitalization, this information may be stored in multiple systems which often results in inefficient user journeys and sub-optimal results for the end-user. Efficient flow of information in organizations requires integrated IT solutions such as intranets and dedicated applications. The success of these solutions depends on organizations having access to requisite resources and expertise.
Throughout this study, we examine the case of an organization (Copenhagen Business School) that presently relies on multiple systems to administer a single process (researching and choosing of electives by students). This has been identified to be rather confusing for the end-users. We identified the potential of improving this process through the implementation of a one-stop digital platform that connects students, teachers and administration.
To ensure this solution is designed with the user in mind at every step, Design Science Research methodology was applied. The results of the research are five design principles that emerged from the development of our artefact. These principles can help design platforms that provide participants with easy access to the information they need while avoiding information overload.

EducationsMSc in Business Administration and E-business, (Graduate Programme) Final Thesis
LanguageEnglish
Publication date2020
Number of pages163
SupervisorsPhilipp Hukal