Student theses

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Creating Strong Brand Identity: Facilitating Internationalization of Norwegian Sports-Clothing Brands

Stian Steinlein

MSc in International Marketing and Management, (Graduate Programme) Final Thesis, 2014

Student thesis: Master thesis

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Establishing a Competitive Chinese Brand Image in Mature Markets: An exploratory multiple case study of three Chinese brands in Western Europe

Zi Ye, Morten Chi Strøhemann

MSc in International Marketing and Management, (Graduate Programme) Final Thesis, 2012

Student thesis: Master thesis

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Delivering excellent service quality in low cost aviation: A process perspective on the passenger market in Copenhagen Airport

Rasmus Lindstrøm Jensen

MSc in International Marketing and Management, (Graduate Programme) Final Thesis, 2009

Student thesis: Master thesis

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The Danish fashion industry on the North-German market

Louise Kure

MSc in International Marketing and Management, (Graduate Programme) Final Thesis, 2010

Student thesis: Master thesis

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Can Denmark Teach the World How to Ride a Bike? Unlocking the export potential in the Danish cycling industry through partnerships and innovation

Cecilie Buch Thomsen

MSc in International Marketing and Management, (Graduate Programme) Final Thesis, 2015

Student thesis: Master thesis

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The athlete brand: behind the scenes

Andrea M. Hermansen

MSc in International Marketing and Management, (Graduate Programme) Final Thesis, 2010

Student thesis: Master thesis

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The Differential and Complementary Impact of Service-Dominant Orientation and Entrepreneurial Orientation On Business Performance

David Svensson

MSc in International Marketing and Management, (Graduate Programme) Final Thesis, 2015

Student thesis: Master thesis

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Change and Power Play: What's the Diagnosis? A Case Study on the Effects of Economisation in the German Healthcare Sector

Henrika Maria Gassel, Louisa Anna Carolin Wettwer

MSc in Strategy, Organization and Leadership, (Graduate Programme) Final Thesis, 2019

Student thesis: Master thesis

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Busted! Now what? : A Study of how European Companies Respond to a Corruption Scandal

Bendik Prestvik, Sigurbjörg Helga Ingadóttir

MSc in Finance and Strategic Management, (Graduate Programme) Final Thesis, 2019

MSc in International Business, (Graduate Programme) Final Thesis, 2019

Student thesis: Master thesis

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Clarifying the Relationship between Performance and the Reconciliation of the Dual Tensions of Exploitation and Exploration: A Case of Ambidextrous Innovation in the Fashion Industry

Heidi Birk Westermann, Laura Westergaard Jensen

Cand.merc.smc Strategic Market Creation, (Graduate Programme) Final Thesis, 2019

Student thesis: Master thesis

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Architects against Employees. The Harsh Law of the Office Furniture Market: An Empirical Analysis

Silvia Fantoni

Cand.merc.smc Strategic Market Creation, (Graduate Programme) Final Thesis, 2014

Student thesis: Master thesis

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Modeling Simulation and Optimization for Clinical Processes

Mehdi Benzehda, Sara Moreira

MSc in Business Administration and Innovation in Health Care, (Graduate Programme) Final Thesis, 2019

Student thesis: Master thesis

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Cancellation of the Variation of a Danish Limited Liability Company -­ IVS

Josephine Schwartz

MSc in Commercial Law, (Graduate Programme) Final Thesis, 2019

Student thesis: Master thesis

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Generationsskifte: Af et familieejet selskab på baggrund af en case

Mette Louise Petersen

MSc in Auditing, (Graduate Programme) Final Thesis, 2019

Student thesis: Master thesis

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Corporate Brand Innovation: A master's thesis introducing corporate brand innovation through co-creation

Nicoline Durup

Cand.merc.smc Strategic Market Creation, (Graduate Programme) Final Thesis, 2014

Student thesis: Master thesis

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Beyond the Hype: Embracing Blockchain for Social Change : - An Analysis of how Blockchain is Fostering Social Innovation

Izabella Naessa Souza Cunha

MSc in Business Administration and E-business, (Graduate Programme) Final Thesis, 2019

Student thesis: Master thesis

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The implementation of the “EFQM Excellence Model” paving the way towards excellence

Riccardo Perini

Cand.merc.smc Strategic Market Creation, (Graduate Programme) Final Thesis, 2015

Student thesis: Master thesis

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Student thesis: Master thesis

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Students and spinouts: How student entrepreneurs contribute to university spinout companies

Nicklas Jarnel, Oliver Hvidt

Cand.merc.smc Strategic Market Creation, (Graduate Programme) Final Thesis, 2015

Student thesis: Master thesis

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How Fair is Fairtrade?

Pernille Louise Brodersen

Cand.merc.smc Strategic Market Creation, (Graduate Programme) Final Thesis, 2013

Student thesis: Master thesis

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Student thesis: Master thesis

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`Drink responsibly´ communication campaigns: A perfect cocktail of brand promotion and social responsibility

Simone Massaro

Cand.merc.smc Strategic Market Creation, (Graduate Programme) Final Thesis, 2012

Student thesis: Master thesis

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They have no idea! An exploratory study of the formation of idealess teams

Thomas Probst

Cand.merc.smc Strategic Market Creation, (Graduate Programme) Final Thesis, 2012

Student thesis: Master thesis

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Storytelling: A strategic approach towards compelling and meaningful stories

Monique Schröder

Cand.merc.smc Strategic Market Creation, (Graduate Programme) Final Thesis, 2015

Student thesis: Master thesis

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