Den velgørende forbruger: En undersøgelse af behov og adfærd hos danske forbrugere der støtter velgørende organisationer

Rasmus Kofoed

Student thesis: Master thesis

Abstract

The thesis aims to uncover the needs of consumers who donates to charity.

EducationsMSc in Economics and Marketing, (Graduate Programme) Final Thesis
LanguageDanish
Publication date2011
Number of pages100