Recent research has shown that up to 80% of partnerships in the Danish building and construction industry somehow end up going wrong. Furthermore, statistics show that flaws and deficiencies amount up to 10% of the total construction cost – for most building projects this means an additional expenditure of up to four million Danish kroner. A report from The Danish Enterprise and Construction Authority concludes that the building and construction industry has much to gain from partnerships, and that they could mean closer cooperation and coordination between companies in the industry. The report also concludes that cooperation and communication are the main barriers and challenges to making partnerships work. It does not, however, offer any explanation for the reasons to why communication between the different parties is so difficult. To find those reasons, I have carried out a study based on focus group interviews with three different parties of the industry – architects, engineers and tradesmen from a construction company. The study shows that the differences between the parties are founded during their education, and that they carry their acquired culture with them throughout their professional lives. It also shows very different perceptions of what is really going on when the parties try to cooperate. These differences are actually quite characteristic for construction projects and it is necessary to take them into consideration when planning a construction project. With foundation in systemic theory, I have tried to identify the underlying reasons for the parties' lacking ability to communicate and cooperate by examining the character of construction projects as systems as well as differences in the parties' culture and identity as they manifest themselves in the parties' communities of practice.
|Educations||MA in International Business Communication (Intercultural Marketing), (Graduate Programme) Final Thesis|
|Number of pages||136|