Wired or Wireless Internet? A Situation in Which Standards Don't Matter

Gregory Gimpel

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    Abstract

    This paper finds that network externalities play a minimal role in the choice of internet access technology. Potential adopters of mobile laptop internet view broadband technology as a black box, the technological details of which donot matter.
    The study uses qualitative techniques to explore how the speed of technological obsolescence, market share dominance, and the black boxing of technology influence consumer intention to adopt WiMax and 3G wireless internet for their laptop computers.
    The results, implications for industry, and areas for further research are discussed.
    Original languageEnglish
    Title of host publicationMobile Business / 2010 Ninth Global Mobility Roundtable : ICMB-GMR 2010
    Number of pages8
    PublisherIEEE
    Publication date2010
    Pages345-352
    ISBN (Print)9781424474233
    ISBN (Electronic)9780769540849
    Publication statusPublished - 2010
    EventInternational Conference on Mobile Business and The 9th Global Mobility Roundtable - Athen, Greece
    Duration: 13 Jun 201015 Jun 2010
    Conference number: 9

    Conference

    ConferenceInternational Conference on Mobile Business and The 9th Global Mobility Roundtable
    Number9
    CountryGreece
    CityAthen
    Period13/06/201015/06/2010

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