Abstract
This paper finds that network externalities play a minimal role in the choice of internet access technology. Potential adopters of mobile laptop internet view broadband technology as a black box, the technological details of which donot matter.
The study uses qualitative techniques to explore how the speed of technological obsolescence, market share dominance, and the black boxing of technology influence consumer intention to adopt WiMax and 3G wireless internet for their laptop computers.
The results, implications for industry, and areas for further research are discussed.
The study uses qualitative techniques to explore how the speed of technological obsolescence, market share dominance, and the black boxing of technology influence consumer intention to adopt WiMax and 3G wireless internet for their laptop computers.
The results, implications for industry, and areas for further research are discussed.
| Original language | English |
|---|---|
| Title of host publication | Mobile Business / 2010 Ninth Global Mobility Roundtable : ICMB-GMR 2010 |
| Number of pages | 8 |
| Publisher | IEEE |
| Publication date | 2010 |
| Pages | 345-352 |
| ISBN (Print) | 9781424474233 |
| ISBN (Electronic) | 9780769540849 |
| Publication status | Published - 2010 |
| Event | International Conference on Mobile Business and The 9th Global Mobility Roundtable - Athen, Greece Duration: 13 Jun 2010 → 15 Jun 2010 Conference number: 9 |
Conference
| Conference | International Conference on Mobile Business and The 9th Global Mobility Roundtable |
|---|---|
| Number | 9 |
| Country/Territory | Greece |
| City | Athen |
| Period | 13/06/2010 → 15/06/2010 |