"Winning Behaviors" in East and West: Recontextualizing a Strategic Concept within a Global Organization

Martine Cardel Gertsen, Anne-Marie Søderberg

    Research output: Contribution to conferencePaperResearchpeer-review

    Original languageEnglish
    Publication date2011
    Publication statusPublished - 2011
    EventThe Academy of Management Annual Meeting 2011: West Meets East: Enlightening, Balancing, and Transcending - San Antonio, United States
    Duration: 12 Aug 201116 Aug 2011
    Conference number: 71
    http://annualmeeting.aomonline.org/2011/

    Conference

    ConferenceThe Academy of Management Annual Meeting 2011
    Number71
    CountryUnited States
    CitySan Antonio
    Period12/08/201116/08/2011
    OtherWest meets East. Enlightening, Balancing, Transcending
    Internet address

    Cite this

    Gertsen, M. C., & Søderberg, A-M. (2011). "Winning Behaviors" in East and West: Recontextualizing a Strategic Concept within a Global Organization. Paper presented at The Academy of Management Annual Meeting 2011, San Antonio, United States.
    Gertsen, Martine Cardel ; Søderberg, Anne-Marie. / "Winning Behaviors" in East and West : Recontextualizing a Strategic Concept within a Global Organization. Paper presented at The Academy of Management Annual Meeting 2011, San Antonio, United States.
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    title = "{"}Winning Behaviors{"} in East and West: Recontextualizing a Strategic Concept within a Global Organization",
    author = "Gertsen, {Martine Cardel} and Anne-Marie S{\o}derberg",
    year = "2011",
    language = "English",
    note = "null ; Conference date: 12-08-2011 Through 16-08-2011",
    url = "http://annualmeeting.aomonline.org/2011/",

    }

    Gertsen, MC & Søderberg, A-M 2011, '"Winning Behaviors" in East and West: Recontextualizing a Strategic Concept within a Global Organization' Paper presented at, San Antonio, United States, 12/08/2011 - 16/08/2011, .

    "Winning Behaviors" in East and West : Recontextualizing a Strategic Concept within a Global Organization. / Gertsen, Martine Cardel; Søderberg, Anne-Marie.

    2011. Paper presented at The Academy of Management Annual Meeting 2011, San Antonio, United States.

    Research output: Contribution to conferencePaperResearchpeer-review

    TY - CONF

    T1 - "Winning Behaviors" in East and West

    T2 - Recontextualizing a Strategic Concept within a Global Organization

    AU - Gertsen, Martine Cardel

    AU - Søderberg, Anne-Marie

    PY - 2011

    Y1 - 2011

    M3 - Paper

    ER -

    Gertsen MC, Søderberg A-M. "Winning Behaviors" in East and West: Recontextualizing a Strategic Concept within a Global Organization. 2011. Paper presented at The Academy of Management Annual Meeting 2011, San Antonio, United States.