Whom to Choose as License Partner?: The Interplay between Technology Cooperation & Market Competition

Keld Laursen; Toke Reichstein; Giulia  Trombini

Whom to Choose as License Partner? The Interplay between Technology Cooperation & Market Competition

Keld Laursen, Toke Reichstein, Giulia Trombini

Ca' Foscari University of Venice

Research output: Chapter in Book/Report/Conference proceeding › Article in proceedings › Research › peer-review

Abstract

This paper investigates the matching of firms on the market for technology. The paper forwards two dimensions along which license formation occurs: technology and product-market. Both sides of the market search for a partner representing potential for high technology synergies to maximize licensing benefits and obviate issues related to technology transfer and knowledge recombination. At the same time, firms wish to select a partner operating in a different product market to minimize competitive downside issues and to access other product markets, skills and resources. We contend interdependence between technology and market forces: if partners are market distant, the likelihood of technology license contractual partnership decreases with partners’ technological distance. Using data on the formation of license partnerships in the global biopharmaceutical industry over the period 1994-2004 the paper lends empirical support for the theoretical predictions.

Original language	English
Title of host publication	Academy of Management Proceedings 2013
Editors	Leslie Toombs
Place of Publication	Briar Cliff Manor, NY
Publisher	Academy of Management
Publication date	2013
Pages	1139-1144
Article number	15620
Publication status	Published - 2013
Event	The Academy of Management Annual Meeting 2013: Capitalism in Question - Lake Bueno Vista (Orlando), FL, United States Duration: 9 Aug 2013 → 13 Aug 2013 Conference number: 73 http://aom.org/annualmeeting/

Conference

Conference	The Academy of Management Annual Meeting 2013
Number	73
Country/Territory	United States
City	Lake Bueno Vista (Orlando), FL
Period	09/08/2013 → 13/08/2013
Internet address	http://aom.org/annualmeeting/

Series	Academy of Management Proceedings
Volume	2013
ISSN	2151-6561

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Cite this

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title = "Whom to Choose as License Partner?: The Interplay between Technology Cooperation & Market Competition",

abstract = "This paper investigates the matching of firms on the market for technology. The paper forwards two dimensions along which license formation occurs: technology and product-market. Both sides of the market search for a partner representing potential for high technology synergies to maximize licensing benefits and obviate issues related to technology transfer and knowledge recombination. At the same time, firms wish to select a partner operating in a different product market to minimize competitive downside issues and to access other product markets, skills and resources. We contend interdependence between technology and market forces: if partners are market distant, the likelihood of technology license contractual partnership decreases with partners{\textquoteright} technological distance. Using data on the formation of license partnerships in the global biopharmaceutical industry over the period 1994-2004 the paper lends empirical support for the theoretical predictions. ",

keywords = "Market proximity, Technological distance, Technology license partnering ",

author = "Keld Laursen and Toke Reichstein and Giulia Trombini",

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pages = "1139--1144",

editor = "Toombs, {Leslie }",

booktitle = "Academy of Management Proceedings 2013",

address = "United States",

note = "The Academy of Management Annual Meeting 2013 ; Conference date: 09-08-2013 Through 13-08-2013",

url = "http://aom.org/annualmeeting/",

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Laursen, K , Reichstein, T & Trombini , G 2013, Whom to Choose as License Partner? The Interplay between Technology Cooperation & Market Competition. in L Toombs (ed.), Academy of Management Proceedings 2013., 15620, Academy of Management, Briar Cliff Manor, NY, Academy of Management Proceedings, vol. 2013, pp. 1139-1144, The Academy of Management Annual Meeting 2013, Lake Bueno Vista (Orlando), FL, United States, 09/08/2013.

Whom to Choose as License Partner? The Interplay between Technology Cooperation & Market Competition. / Laursen, Keld ; Reichstein, Toke; Trombini , Giulia .
Academy of Management Proceedings 2013. ed. / Leslie Toombs. Briar Cliff Manor, NY: Academy of Management, 2013. p. 1139-1144 15620 (Academy of Management Proceedings, Vol. 2013).

Research output: Chapter in Book/Report/Conference proceeding › Article in proceedings › Research › peer-review

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