Who Should Price a Gig?

Jovana Karanovic, Elizabeth J. Altman, Carmelo Cennamo

Research output: Contribution to journalJournal articleResearchpeer-review


Successful platforms must balance economic considerations and power dynamics with providers and customers as they determine who sets prices.
Translated title of the contributionGig, el poder de fijar el precio en una plataforma de servicios
Original languageEnglish
JournalMIT Sloan Management Review
Issue number1
Pages (from-to)62-67
Number of pages6
Publication statusPublished - Sept 2023

Bibliographical note

Published online: 21 August 2023

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