Verbraucher und die digitale Welt: Wo geht die Reise hin?

Lucia A. Reisch, Andreas Oehler, Gerhard Raab, Peter Kenning, Peter Buxmann, Frank Theisen, Dirk Baecker

    Research output: Contribution to journalJournal articleResearchpeer-review

    Abstract

    Researchers at the fourth consumer research panel on digital transformation developed an agenda for the study of modern consumption that raises questions with regard to a number of multidisciplinary issues. First, data-driven business models pose various challenges and numerous opportunities. What is the value of data and how should the privacy concerns of customers be dealt with? Second, data, analytics, cognitive systems and design thinking concepts are customisable, but the direction such customisation takes is an open question. Third, new business models in the field of digital retail payment systems may have implications for consumers, payment system providers and regulators alike. How do they influence consumers’ acceptance of these innovative systems? Finally, Gary S. Becker’s production function of consumption identifies factors which allow research and politics to distinguish between consumption in the modern printing press society and in the next digital media society. What style of consumption will be produced in the next society?
    Researchers at the fourth consumer research panel on digital transformation developed an agenda for the study of modern consumption that raises questions with regard to a number of multidisciplinary issues. First, data-driven business models pose various challenges and numerous opportunities. What is the value of data and how should the privacy concerns of customers be dealt with? Second, data, analytics, cognitive systems and design thinking concepts are customisable, but the direction such customisation takes is an open question. Third, new business models in the field of digital retail payment systems may have implications for consumers, payment system providers and regulators alike. How do they influence consumers’ acceptance of these innovative systems? Finally, Gary S. Becker’s production function of consumption identifies factors which allow research and politics to distinguish between consumption in the modern printing press society and in the next digital media society. What style of consumption will be produced in the next society?
    LanguageGerman
    JournalWirtschaftsdienst
    Volume95
    Issue number12
    Pages807-824
    ISSN0043-6275
    DOIs
    StatePublished - 2015

    Cite this

    Reisch, L. A., Oehler, A., Raab, G., Kenning, P., Buxmann, P., Theisen, F., & Baecker, D. (2015). Verbraucher und die digitale Welt: Wo geht die Reise hin? Wirtschaftsdienst, 95(12), 807-824. DOI: 10.1007/s10273-015-1908-6
    Reisch, Lucia A. ; Oehler, Andreas ; Raab, Gerhard ; Kenning, Peter ; Buxmann, Peter ; Theisen, Frank ; Baecker, Dirk. / Verbraucher und die digitale Welt : Wo geht die Reise hin?. In: Wirtschaftsdienst. 2015 ; Vol. 95, No. 12. pp. 807-824
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    abstract = "Researchers at the fourth consumer research panel on digital transformation developed an agenda for the study of modern consumption that raises questions with regard to a number of multidisciplinary issues. First, data-driven business models pose various challenges and numerous opportunities. What is the value of data and how should the privacy concerns of customers be dealt with? Second, data, analytics, cognitive systems and design thinking concepts are customisable, but the direction such customisation takes is an open question. Third, new business models in the field of digital retail payment systems may have implications for consumers, payment system providers and regulators alike. How do they influence consumers’ acceptance of these innovative systems? Finally, Gary S. Becker’s production function of consumption identifies factors which allow research and politics to distinguish between consumption in the modern printing press society and in the next digital media society. What style of consumption will be produced in the next society?",
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    Reisch, LA, Oehler, A, Raab, G, Kenning, P, Buxmann, P, Theisen, F & Baecker, D 2015, 'Verbraucher und die digitale Welt: Wo geht die Reise hin?' Wirtschaftsdienst, vol. 95, no. 12, pp. 807-824. DOI: 10.1007/s10273-015-1908-6

    Verbraucher und die digitale Welt : Wo geht die Reise hin? / Reisch, Lucia A.; Oehler, Andreas; Raab, Gerhard; Kenning, Peter; Buxmann, Peter; Theisen, Frank; Baecker, Dirk.

    In: Wirtschaftsdienst, Vol. 95, No. 12, 2015, p. 807-824.

    Research output: Contribution to journalJournal articleResearchpeer-review

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    Reisch LA, Oehler A, Raab G, Kenning P, Buxmann P, Theisen F et al. Verbraucher und die digitale Welt: Wo geht die Reise hin? Wirtschaftsdienst. 2015;95(12):807-824. Available from, DOI: 10.1007/s10273-015-1908-6