Value Dimensions: Are They Really That Many?

Flemming Hansen

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

Original languageEnglish
Title of host publicationSenders and Receivers : new perspectives on market communication
EditorsJørn Helder, Simon Ulrik Kragh
Number of pages28
Place of PublicationKøbenhavn
PublisherSamfundslitteratur
Publication date2002
Pages97-124
ISBN (Print)8759309202
Publication statusPublished - 2002

Cite this

Hansen, F. (2002). Value Dimensions: Are They Really That Many? In J. Helder, & S. U. Kragh (Eds.), Senders and Receivers: new perspectives on market communication (pp. 97-124). Samfundslitteratur.