Unobtrusive Marketing Research Methods: An Overview

Marcus Schmidt

Research output: Contribution to journal › Journal article › Research › peer-review

Original language	English
Journal	Engineering Management Research
Volume	1
Issue number	2
Pages (from-to)	172-177
ISSN	1927-7318
DOIs	https://doi.org/10.5539/emr.v1n2p172
Publication status	Published - 2012

Access to Document

@article{ee22f79840d846b4b95e706024c04afa,

title = "Unobtrusive Marketing Research Methods: An Overview",

author = "Marcus Schmidt",

year = "2012",

doi = "10.5539/emr.v1n2p172",

language = "English",

volume = "1",

pages = "172--177",

journal = "Engineering Management Research",

issn = "1927-7318",

publisher = "Canadian Center of Science and Education",

number = "2",

}