Understanding Ambidexterity in Product Development: The Case of Supply Network Management

Kim Sundtoft Hald; Chiara Nordio

Understanding Ambidexterity in Product Development: The Case of Supply Network Management

Department of Operations Management

Research output: Chapter in Book/Report/Conference proceeding › Article in proceedings › Research › peer-review

Abstract

This study explores how a firm, when engaged in new product development activities, may be understood to be successful in achieving an ambidextrous organisation and an ambidextrous supply network. A case study approach was adopted with the ambition to develop new theoretical insight. The case shows how the ability to balance exploration and exploitation internally and in the supply network is formed by a combination of internal organisational alignment concerns and the ability to integrate suppliers in product development. This expands our knowledge on how ambidexterity can be understood to work in new product development projects.

Original language	English
Title of host publication	Proceedings of the 25th International Annual EurOMA Conference 2018 : To Serve, to Produce and to Servitize in the Era of Networks, Big Data, and Analytics
Editors	Róbert Hohol, Gergely Szakáts, Gabriella Bánfalv
Number of pages	10
Place of Publication	Brussel
Publisher	EUROMA, European Operations Management Association
Publication date	2018
Publication status	Published - 2018
Event	The 25th International Annual EurOMA Conference 2018: To Serve, to Produce and to Servitize in the Era of Networks, Big Data, and Analytics - Budapest, Hungary Duration: 24 Jun 2018 → 26 Aug 2018 Conference number: 25 http://euroma2018.org/

Conference

Conference	The 25th International Annual EurOMA Conference 2018
Number	25
Country/Territory	Hungary
City	Budapest
Period	24/06/2018 → 26/08/2018
Internet address	http://euroma2018.org/

Keywords

Ambidexterity
Product development
Supply network management

Handle.net

Persistent link

Cite this

Hald, K. S., & Nordio, C. (2018). Understanding Ambidexterity in Product Development: The Case of Supply Network Management. In R. Hohol, G. Szakáts, & G. Bánfalv (Eds.), Proceedings of the 25th International Annual EurOMA Conference 2018: To Serve, to Produce and to Servitize in the Era of Networks, Big Data, and Analytics EUROMA, European Operations Management Association.

Hald, Kim Sundtoft ; Nordio, Chiara. / Understanding Ambidexterity in Product Development : The Case of Supply Network Management. Proceedings of the 25th International Annual EurOMA Conference 2018: To Serve, to Produce and to Servitize in the Era of Networks, Big Data, and Analytics. editor / Róbert Hohol ; Gergely Szakáts ; Gabriella Bánfalv. Brussel : EUROMA, European Operations Management Association, 2018.

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abstract = "This study explores how a firm, when engaged in new product development activities, may be understood to be successful in achieving an ambidextrous organisation and an ambidextrous supply network. A case study approach was adopted with the ambition to develop new theoretical insight. The case shows how the ability to balance exploration and exploitation internally and in the supply network is formed by a combination of internal organisational alignment concerns and the ability to integrate suppliers in product development. This expands our knowledge on how ambidexterity can be understood to work in new product development projects.",

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note = "The 25th International Annual EurOMA Conference 2018 : To Serve, to Produce and to Servitize in the Era of Networks, Big Data, and Analytics ; Conference date: 24-06-2018 Through 26-08-2018",

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Hald, KS & Nordio, C 2018, Understanding Ambidexterity in Product Development: The Case of Supply Network Management. in R Hohol, G Szakáts & G Bánfalv (eds), Proceedings of the 25th International Annual EurOMA Conference 2018: To Serve, to Produce and to Servitize in the Era of Networks, Big Data, and Analytics. EUROMA, European Operations Management Association, Brussel, The 25th International Annual EurOMA Conference 2018, Budapest, Hungary, 24/06/2018.

Understanding Ambidexterity in Product Development: The Case of Supply Network Management. / Hald, Kim Sundtoft; Nordio, Chiara.
Proceedings of the 25th International Annual EurOMA Conference 2018: To Serve, to Produce and to Servitize in the Era of Networks, Big Data, and Analytics. ed. / Róbert Hohol; Gergely Szakáts; Gabriella Bánfalv. Brussel: EUROMA, European Operations Management Association, 2018.

Research output: Chapter in Book/Report/Conference proceeding › Article in proceedings › Research › peer-review

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AB - This study explores how a firm, when engaged in new product development activities, may be understood to be successful in achieving an ambidextrous organisation and an ambidextrous supply network. A case study approach was adopted with the ambition to develop new theoretical insight. The case shows how the ability to balance exploration and exploitation internally and in the supply network is formed by a combination of internal organisational alignment concerns and the ability to integrate suppliers in product development. This expands our knowledge on how ambidexterity can be understood to work in new product development projects.

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KW - Supply network management

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PB - EUROMA, European Operations Management Association

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Hald KS, Nordio C. Understanding Ambidexterity in Product Development: The Case of Supply Network Management. In Hohol R, Szakáts G, Bánfalv G, editors, Proceedings of the 25th International Annual EurOMA Conference 2018: To Serve, to Produce and to Servitize in the Era of Networks, Big Data, and Analytics. Brussel: EUROMA, European Operations Management Association. 2018