Types and Characteristics of Generically Different Product Platform Strategies

Martin Sköld; Christer Karlsson

Types and Characteristics of Generically Different Product Platform Strategies

Department of Operations Management

Research output: Contribution to conference › Paper › Research

Original language	English
Publication date	2009
Number of pages	14
Publication status	Published - 2009
Event	16th International Product Development Management Conference, EISAM - European Institute for Advanced Studies in Management - Twente, Netherlands Duration: 7 Jun 2009 → 9 Jun 2009

Conference

Conference	16th International Product Development Management Conference, EISAM - European Institute for Advanced Studies in Management
Country/Territory	Netherlands
City	Twente
Period	07/06/2009 → 09/06/2009

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@conference{d6702d10ee2511de95d6000ea68e967b,

title = "Types and Characteristics of Generically Different Product Platform Strategies",

author = "Martin Sk{\"o}ld and Christer Karlsson",

year = "2009",

language = "English",

note = "16th International Product Development Management Conference, EISAM - European Institute for Advanced Studies in Management ; Conference date: 07-06-2009 Through 09-06-2009",

}