| Original language | Danish |
|---|---|
| Journal | Markedsfoering |
| Pages (from-to) | 18-34 |
| ISSN | 0105-9424 |
| Publication status | Published - 2 Nov 1994 |
Tre teorityper i Industriel Markedsføring
Research output: Contribution to journal › Journal article › Communication
Research output: Contribution to journal › Journal article › Communication
| Original language | Danish |
|---|---|
| Journal | Markedsfoering |
| Pages (from-to) | 18-34 |
| ISSN | 0105-9424 |
| Publication status | Published - 2 Nov 1994 |