Three Types of Firm-related Online Communities

Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review

Original language	English
Title of host publication	Strategic Market Creation : A New Perspective on Marketing and Innovation Management
Editors	Karin Tollin, Antonella Caru
Number of pages	25
Place of Publication	Hoboken
Publisher	Wiley
Publication date	2008
Pages	337-361
ISBN (Print)	9780470694275, 9780470725092
Publication status	Published - 2008

Handle.net

@inbook{4f60ed20b09911ddae7e000ea68e967b,

title = "Three Types of Firm-related Online Communities",

keywords = "elektronisk markedsf{\o}ring, online communities",

author = "Niels Kornum",

note = "Trykt i l{\o}benummer: 083853",

year = "2008",

language = "English",

isbn = "9780470694275",

pages = "337--361",

editor = "Karin Tollin and Antonella Caru",

booktitle = "Strategic Market Creation",

publisher = "Wiley",

}