| Original language | English |
|---|---|
| Publication date | 2009 |
| Number of pages | 8 |
| Publication status | Published - 2009 |
| Event | The 38th EMAC Annual Conference 2009: Marketing and the Core Disciplines - Audencia Nantes, Ecole de Management, Nantes, France Duration: 26 May 2009 → 29 May 2009 Conference number: 38 |
Conference
| Conference | The 38th EMAC Annual Conference 2009 |
|---|---|
| Number | 38 |
| Location | Audencia Nantes, Ecole de Management |
| Country/Territory | France |
| City | Nantes |
| Period | 26/05/2009 → 29/05/2009 |