The Oxymoron of Generic Strategies

The Case of Discount Strategies

Michael Moesgaard Andersen, Flemming Poulfelt

Research output: Contribution to conferencePaperResearch

Original languageEnglish
Publication date2006
Number of pages5
Publication statusPublished - 2006
EventStrategic Management Society 26th Annual International Conference. SMS 2006 - Vienna, Austria
Duration: 29 Oct 20061 Nov 2006
Conference number: 26
https://strategicmanagement.net/pdfs/conference_files/2006program.pdf

Conference

ConferenceStrategic Management Society 26th Annual International Conference. SMS 2006
Number26
CountryAustria
CityVienna
Period29/10/200601/11/2006
Internet address

Cite this

Moesgaard Andersen, M., & Poulfelt, F. (2006). The Oxymoron of Generic Strategies: The Case of Discount Strategies. Paper presented at Strategic Management Society 26th Annual International Conference. SMS 2006, Vienna, Austria.
Moesgaard Andersen, Michael ; Poulfelt, Flemming. / The Oxymoron of Generic Strategies : The Case of Discount Strategies. Paper presented at Strategic Management Society 26th Annual International Conference. SMS 2006, Vienna, Austria.5 p.
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title = "The Oxymoron of Generic Strategies: The Case of Discount Strategies",
keywords = "Strategiimplementering, Strategisk analyse, Strategisk planl{\ae}gning",
author = "{Moesgaard Andersen}, Michael and Flemming Poulfelt",
note = "Opstilling: 405 mos L{\o}be nr.: 068743; null ; Conference date: 29-10-2006 Through 01-11-2006",
year = "2006",
language = "English",
url = "https://strategicmanagement.net/pdfs/conference_files/2006program.pdf",

}

Moesgaard Andersen, M & Poulfelt, F 2006, 'The Oxymoron of Generic Strategies: The Case of Discount Strategies' Paper presented at, Vienna, Austria, 29/10/2006 - 01/11/2006, .

The Oxymoron of Generic Strategies : The Case of Discount Strategies. / Moesgaard Andersen, Michael; Poulfelt, Flemming.

2006. Paper presented at Strategic Management Society 26th Annual International Conference. SMS 2006, Vienna, Austria.

Research output: Contribution to conferencePaperResearch

TY - CONF

T1 - The Oxymoron of Generic Strategies

T2 - The Case of Discount Strategies

AU - Moesgaard Andersen, Michael

AU - Poulfelt, Flemming

N1 - Opstilling: 405 mos Løbe nr.: 068743

PY - 2006

Y1 - 2006

KW - Strategiimplementering

KW - Strategisk analyse

KW - Strategisk planlægning

M3 - Paper

ER -

Moesgaard Andersen M, Poulfelt F. The Oxymoron of Generic Strategies: The Case of Discount Strategies. 2006. Paper presented at Strategic Management Society 26th Annual International Conference. SMS 2006, Vienna, Austria.