Abstract
The article considers the many possibilities of bringing the arts into organisations to keep up with the demands of an uncertain and fast-changing environment. It discusses cases of arts-based interventions in companies that reflect the different kinds of arts-based interventions that can be found in the literature. It mentions that companies buy selected artworks or systematically build corporate collections.
Original language | English |
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Journal | Journal of Business Strategy |
Volume | 35 |
Issue number | 5 |
Pages (from-to) | 31-37 |
ISSN | 0275-6668 |
DOIs | |
Publication status | Published - 2014 |