The Liminal Space of Gamification: Interrupted Rituals of Failed Online Marketing Campaigns

Saara Taalas, Lena Olaison

    Research output: Contribution to conferencePaperResearchpeer-review

    Original languageEnglish
    Publication date2015
    Number of pages25
    Publication statusPublished - 2015
    EventAPROS/EGOS Conference: Spaces, Constraints, Creativities: Organization and Disorganization - Sydney, Australia
    Duration: 9 Dec 201511 Dec 2015
    http://www.apros.org/

    Conference

    ConferenceAPROS/EGOS Conference
    Country/TerritoryAustralia
    CitySydney
    Period09/12/201511/12/2015
    Internet address

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