The Interplay between Brand Management and Professional Practices in Living the Brand

Research output: Contribution to conference › Conference abstract for conference › Research › peer-review

Original language	English
Publication date	Nov 2011
Publication status	Published - Nov 2011
Event	The Australian & New Zealand Marketing Academy Conference. ANZMAC 2011 - Perth Convention and Exhibition Centre, Western Australia, Perth, Australia Duration: 28 Nov 2011 → 30 Nov 2011 Conference number: 2011 http://anzmac.info/

Conference	The Australian & New Zealand Marketing Academy Conference. ANZMAC 2011
Number	2011
Location	Perth Convention and Exhibition Centre, Western Australia
Country/Territory	Australia
City	Perth
Period	28/11/2011 → 30/11/2011
Internet address	http://anzmac.info/

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