The impact of hybrid channel structures on the customer purchase process: a research outline

Daniel Görsch

The impact of hybrid channel structures on the customer purchase process: a research outline

Daniel Görsch

Research output: Contribution to conference › Paper › Research

Original language	English
Publication date	2000
Publication status	Published - 2000
Event	The 23rd Information Systems Research Seminar in Scandinavia. IRIS 2000 - Lingatan, Sweden Duration: 12 Aug 2000 → 15 Aug 2000 Conference number: 23

Conference

Conference	The 23rd Information Systems Research Seminar in Scandinavia. IRIS 2000
Number	23
Country/Territory	Sweden
City	Lingatan
Period	12/08/2000 → 15/08/2000

Handle.net

Persistent link

Cite this

@conference{3ceaa3f08f6911dba124000ea68e967b,

title = "The impact of hybrid channel structures on the customer purchase process: a research outline",

keywords = "K{\o}bsadf{\ae}rd, Elektronisk handel",

author = "Daniel G{\"o}rsch",

note = "Opstilling: 658.850 g{\"o}r L{\o}be nr.: 014621 Sider: 919-934; The 23rd Information Systems Research Seminar in Scandinavia. IRIS 2000 ; Conference date: 12-08-2000 Through 15-08-2000",

year = "2000",

language = "English",

}