The Fit between Purchase Situation and B2B E-Marketplaces and its Impact on Relationship Success

Evi Hartmann, Thomas Ritter, Hans Georg Gemünden

    Research output: Contribution to conferencePaperResearch

    Original languageEnglish
    Publication date2002
    Publication statusPublished - 2002
    EventThe 18th Annual IMP Conference at the Dijon-Burgundy Graduate School of Management - Dijon, France
    Duration: 5 Sep 20027 Sep 2002
    Conference number: 18

    Conference

    ConferenceThe 18th Annual IMP Conference at the Dijon-Burgundy Graduate School of Management
    Number18
    CountryFrance
    CityDijon
    Period05/09/200207/09/2002

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