The EU Consumer and the Polysemy of "Organic" Food: Consumer Views on Regulation and Definition

Bernt Aarset, Suzanne C. Beckmann, Enrique Bigné, Malcolm Beveridge, Trond Bjorndal, M. Jane Bunting, Pierre McDonagh, Catherine Mariojouls, James F. Muir, Andrea Prothero, Andrew P. Smith, Ragnar Tveteras, James A. Young

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearch

    Original languageEnglish
    Title of host publicationProceedings of the Academy of Marketing Annual Conference : New Marketing, New Relevance: Evolution and Innovation for the New Generation, University of Stirling, 7-9. Juli 1999
    EditorsAndrew McCauley, Leigh Sparks
    Place of PublicationStirling
    PublisherUniversity of Stirling
    Publication date1999
    Publication statusPublished - 1999
    EventThe Academy of Marketing Annual Conference: New marketing, new relevance: Evolution and innovation for the new generation, University of Stirling - Stirling
    Duration: 7 Jul 19999 Jul 1999

    Conference

    ConferenceThe Academy of Marketing Annual Conference: New marketing, new relevance: Evolution and innovation for the new generation, University of Stirling
    CityStirling
    Period07/07/199909/07/1999

    Cite this

    Aarset, B., Beckmann, S. C., Bigné, E., Beveridge, M., Bjorndal, T., Bunting, M. J., McDonagh, P., Mariojouls, C., Muir, J. F., Prothero, A., Smith, A. P., Tveteras, R., & Young, J. A. (1999). The EU Consumer and the Polysemy of "Organic" Food: Consumer Views on Regulation and Definition. In A. McCauley, & L. Sparks (Eds.), Proceedings of the Academy of Marketing Annual Conference: New Marketing, New Relevance: Evolution and Innovation for the New Generation, University of Stirling, 7-9. Juli 1999 University of Stirling.