The Employee-Customer-Profit Chain: Measuring and Understanding the Links

Lars Grønholdt, Anne Martensen

Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearch

Original languageEnglish
Title of host publicationProceedings of the 31th EMAC Conference, Braga, Portugal, 28-31 May 2002, University of Minho, Braga, Portugal
Publication date2002
Pages6
Publication statusPublished - 2002
EventThe 31th EMAC Annual Conference 2002: Marketing in a Changing World: Scope, Opportunities and Challenges - University of Minho, School of Economics & Management, Braga, Portugal
Duration: 28 May 200231 May 2002
Conference number: 31

Conference

ConferenceThe 31th EMAC Annual Conference 2002
Number31
LocationUniversity of Minho, School of Economics & Management
Country/TerritoryPortugal
CityBraga
Period28/05/200231/05/2002

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