The employee-customer-profit chain: Estimating and managing the linkages

Lars Grønholdt, Anne Martensen

Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearch

Original languageEnglish
Title of host publicationRefreshing the Challenge of Relationship Marketing. Proceedings of the 11th International Colloquium in Relationship Marketing, September 2003, University of Gloucestershire
EditorsA. Palmer
Publication date2003
Publication statusPublished - 2003
EventThe employee-customer-profit chain -
Duration: 30 Jun 2010 → …


ConferenceThe employee-customer-profit chain
Period30/06/2010 → …

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