The Effect of Creative Mindset on Consumer Information Processing

Xiaojing Yang, Torsten Ringberg, Huifang Mao, Laura Peracchio

Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

LanguageEnglish
Title of host publicationAdvances in Consumer Research
EditorsAnn L. McGill, Sharon Shavitt
Place of Publicationwww
PublisherAssociation for Consumer Research
Date2009
Pages720
ISBN (Print)9780915552634, 9780915552634
StatePublished - 2009
Externally publishedYes
Event36th Annual Conference of the Association for Consumer Research. ACR 2008 - San Francisco, United States
Duration: 23 Oct 200826 Oct 2008
Conference number: 36

Conference

Conference36th Annual Conference of the Association for Consumer Research. ACR 2008
Number36
CountryUnited States
CitySan Francisco
Period23/10/200826/10/2008
SeriesAdvances in Consumer Research
Volume36
ISSN0098-9258

Cite this

Yang, X., Ringberg, T., Mao, H., & Peracchio, L. (2009). The Effect of Creative Mindset on Consumer Information Processing. In A. L. McGill, & S. Shavitt (Eds.), Advances in Consumer Research (pp. 720). www: Association for Consumer Research. Advances in Consumer Research, Vol.. 36
Yang, Xiaojing ; Ringberg, Torsten ; Mao, Huifang ; Peracchio, Laura. / The Effect of Creative Mindset on Consumer Information Processing. Advances in Consumer Research. editor / Ann L. McGill ; Sharon Shavitt. www : Association for Consumer Research, 2009. pp. 720 (Advances in Consumer Research, ???volume??? 36).
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Yang, X, Ringberg, T, Mao, H & Peracchio, L 2009, The Effect of Creative Mindset on Consumer Information Processing. in AL McGill & S Shavitt (eds), Advances in Consumer Research. Association for Consumer Research, www, Advances in Consumer Research, vol. 36, pp. 720, San Francisco, United States, 23/10/2008.

The Effect of Creative Mindset on Consumer Information Processing. / Yang, Xiaojing; Ringberg, Torsten; Mao, Huifang; Peracchio, Laura.

Advances in Consumer Research. ed. / Ann L. McGill; Sharon Shavitt. www : Association for Consumer Research, 2009. p. 720.

Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

TY - GEN

T1 - The Effect of Creative Mindset on Consumer Information Processing

AU - Yang,Xiaojing

AU - Ringberg,Torsten

AU - Mao,Huifang

AU - Peracchio,Laura

PY - 2009

Y1 - 2009

M3 - Article in proceedings

SN - 9780915552634

SN - 9780915552634

SP - 720

BT - Advances in Consumer Research

PB - Association for Consumer Research

CY - www

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Yang X, Ringberg T, Mao H, Peracchio L. The Effect of Creative Mindset on Consumer Information Processing. In McGill AL, Shavitt S, editors, Advances in Consumer Research. www: Association for Consumer Research. 2009. p. 720. (Advances in Consumer Research, Vol. 36).