The Eastern Partnership

Soft Power Strategy or Policy Failure?

Kristian L. Nielsen, Maili Vilson

    Research output: Contribution to journalJournal articleResearchpeer-review

    Abstract

    When the EU launched the Eastern Partnership (EaP) in 2009, it did so with much rhetoric about projecting its soft power into Eastern Europe. Yet today, the EU's soft power project seems to have stalled, with developments in the region being less than favourable. This article argues that the EaP essentially replicated the main weaknesses of the European Neighbourhood Policy, by offering too little incentive and support to the partners, rendering both conditionality and soft power ineffective as tools for milieu shaping. In promoting the EaP as a policy of soft power, the EU has once again forgotten that soft power can never be separated from the 'harder' policies that would meet the expectations of those wishing to align with it. This failure of policy continues to largely negate the EU's actually considerable reservoir of potential soft power in Eastern Europe.
    Original languageEnglish
    JournalEuropean Foreign Affairs Review
    Volume19
    Issue number2
    Pages (from-to)243-262
    ISSN1384-6299
    Publication statusPublished - 2014

    Cite this

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    title = "The Eastern Partnership: Soft Power Strategy or Policy Failure?",
    abstract = "When the EU launched the Eastern Partnership (EaP) in 2009, it did so with much rhetoric about projecting its soft power into Eastern Europe. Yet today, the EU's soft power project seems to have stalled, with developments in the region being less than favourable. This article argues that the EaP essentially replicated the main weaknesses of the European Neighbourhood Policy, by offering too little incentive and support to the partners, rendering both conditionality and soft power ineffective as tools for milieu shaping. In promoting the EaP as a policy of soft power, the EU has once again forgotten that soft power can never be separated from the 'harder' policies that would meet the expectations of those wishing to align with it. This failure of policy continues to largely negate the EU's actually considerable reservoir of potential soft power in Eastern Europe.",
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    The Eastern Partnership : Soft Power Strategy or Policy Failure? / Nielsen, Kristian L.; Vilson, Maili.

    In: European Foreign Affairs Review, Vol. 19, No. 2, 2014, p. 243-262.

    Research output: Contribution to journalJournal articleResearchpeer-review

    TY - JOUR

    T1 - The Eastern Partnership

    T2 - Soft Power Strategy or Policy Failure?

    AU - Nielsen, Kristian L.

    AU - Vilson, Maili

    PY - 2014

    Y1 - 2014

    N2 - When the EU launched the Eastern Partnership (EaP) in 2009, it did so with much rhetoric about projecting its soft power into Eastern Europe. Yet today, the EU's soft power project seems to have stalled, with developments in the region being less than favourable. This article argues that the EaP essentially replicated the main weaknesses of the European Neighbourhood Policy, by offering too little incentive and support to the partners, rendering both conditionality and soft power ineffective as tools for milieu shaping. In promoting the EaP as a policy of soft power, the EU has once again forgotten that soft power can never be separated from the 'harder' policies that would meet the expectations of those wishing to align with it. This failure of policy continues to largely negate the EU's actually considerable reservoir of potential soft power in Eastern Europe.

    AB - When the EU launched the Eastern Partnership (EaP) in 2009, it did so with much rhetoric about projecting its soft power into Eastern Europe. Yet today, the EU's soft power project seems to have stalled, with developments in the region being less than favourable. This article argues that the EaP essentially replicated the main weaknesses of the European Neighbourhood Policy, by offering too little incentive and support to the partners, rendering both conditionality and soft power ineffective as tools for milieu shaping. In promoting the EaP as a policy of soft power, the EU has once again forgotten that soft power can never be separated from the 'harder' policies that would meet the expectations of those wishing to align with it. This failure of policy continues to largely negate the EU's actually considerable reservoir of potential soft power in Eastern Europe.

    M3 - Journal article

    VL - 19

    SP - 243

    EP - 262

    JO - European Foreign Affairs Review

    JF - European Foreign Affairs Review

    SN - 1384-6299

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    ER -