The 'Catch 22' of communicating CSR: Findings from a Danish study

Mette Morsing, Majken Schultz, Kasper Ulf Nielsen

Research output: Contribution to journalJournal articleResearchpeer-review

LanguageEnglish
JournalJournal of Marketing Communications
Volume14
Issue number2
Pages97-111
Number of pages15
ISSN1352-7266
DOIs
StatePublished - 2008

Keywords

    Cite this

    @article{116612c0a5c711ddae7e000ea68e967b,
    title = "The 'Catch 22' of communicating CSR: Findings from a Danish study",
    keywords = "virksomhedens sociale ansvar, markedskommunikation",
    author = "Mette Morsing and Majken Schultz and Nielsen, {Kasper Ulf}",
    year = "2008",
    doi = "10.1080/13527260701856608",
    language = "English",
    volume = "14",
    pages = "97--111",
    journal = "Journal of Marketing Communications",
    issn = "1352-7266",
    publisher = "Routledge",
    number = "2",

    }

    The 'Catch 22' of communicating CSR : Findings from a Danish study. / Morsing, Mette; Schultz, Majken; Nielsen, Kasper Ulf.

    In: Journal of Marketing Communications, Vol. 14, No. 2, 2008, p. 97-111.

    Research output: Contribution to journalJournal articleResearchpeer-review

    TY - JOUR

    T1 - The 'Catch 22' of communicating CSR

    T2 - Journal of Marketing Communications

    AU - Morsing,Mette

    AU - Schultz,Majken

    AU - Nielsen,Kasper Ulf

    PY - 2008

    Y1 - 2008

    KW - virksomhedens sociale ansvar

    KW - markedskommunikation

    U2 - 10.1080/13527260701856608

    DO - 10.1080/13527260701856608

    M3 - Journal article

    VL - 14

    SP - 97

    EP - 111

    JO - Journal of Marketing Communications

    JF - Journal of Marketing Communications

    SN - 1352-7266

    IS - 2

    ER -