The Art of Program Management: How to Balance Multiple Tasks and Conflicting Interests

Sven Bislev, Jakob Ravn, Ole Stenvinkel Nilsson

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    Abstract

    Program management includes a multitude of decisions on numerous parameters: course content, modes of delivery, management of professional and academic standards, admission, grading, finance, and marketing. At the same time, program management is seen as an organisational response to demands from multiple stakeholders with conflicting interests. How does the process assure salient stakeholders influence on program management decisions? Five groups of stakeholders are considered: Faculty/academics, students, industry/employers, the Institution (senior management), and society at large. Different HEIs have chosen different solutions to program management. In this paper we (1) sketch a conceptual framework for an analysis of HE program management and (2) describe the framework for study program management at Copenhagen Business School (CBS) in Denmark, reflecting on the benefits and shortcomings of this particular organisational model. The discussion serves as a point of departure for developing a holistic model that both addresses multiple tasks and legitimate stakeholder interests.
    Original languageEnglish
    Publication date2011
    Number of pages8
    Publication statusPublished - 2011
    EventThe 6th European Quality Assurance Forum. 2011 - Antwerp, Belgium
    Duration: 17 Nov 201119 Nov 2011
    Conference number: 6
    http://www.eua.be/eqaf-antwerp.aspx

    Conference

    ConferenceThe 6th European Quality Assurance Forum. 2011
    Number6
    CountryBelgium
    CityAntwerp
    Period17/11/201119/11/2011
    SponsorEuropean Association for Quality Assurance in Higher Education, Electronic Solutions Ulm GmbH & Co. KG, European University Association, European Association of Institutions in Higher Education
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