The Answer Is Blowing in the Wind: Exploring Environmental Factors in the Icelandic Business Ethics Education

Elies Seguí-Mas, Guillermina Tormo-Carbó, Throstur Sigurjonsson, Audur Arna Arnardottir

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In close connection with the last global crisis, public debate on business ethics has intensified worldwide, particularly in apparently ethics-friendly environments such as Iceland because of political and corruption scandals. In this context, concern is increasing for enhancing business ethics in higher education curricula to improve ethical behavior of future business people. In this study, from a sample of 138 students of several Masters in Business Administration in an Icelandic university, the importance of Business Ethics is investigated. The aim of this paper is examining students’ overall perceptions of business ethics in friendly environments and, specifically, their views on the importance and objectives of Business Ethics Education. Our results show no significant (or weak) differences among students depending on individual and organizational factors. In comparison to the academic literature, this particularity can be due to environmental factors. Thus, ethics-friendly environments can be treated as contexts where general trends on students’ ethical attitudes are clearly visible. This fact places ethics-friendly environments as crucial research settings for further inquiring into the nuances that help explain students’ attitudes towards Business Ethics and the role of ethics courses in Masters in Business Administration curricula.
Original languageEnglish
Publication date2019
Number of pages38
Publication statusPublished - 2019
EventThe 19th European Academy of Management Conference (EURAM) 2019: Exploring the Future of Management: Facts, Fashion and Fado - ISCTE-Instituto Universitário de Lisboa, Lissabon, Portugal
Duration: 26 Jun 201928 Jun 2019
Conference number: 19


ConferenceThe 19th European Academy of Management Conference (EURAM) 2019
LocationISCTE-Instituto Universitário de Lisboa
Internet address


  • Business ethics
  • Higher education
  • Students’ perceptions
  • Ethics teaching
  • Ethics friendly environments
  • Corruption

Cite this

Seguí-Mas, E., Tormo-Carbó, G., Sigurjonsson, T., & Arnardottir, A. A. (2019). The Answer Is Blowing in the Wind: Exploring Environmental Factors in the Icelandic Business Ethics Education. Paper presented at The 19th European Academy of Management Conference (EURAM) 2019, Lissabon, Portugal.