Strategic Forecasting: Theory, Practice and Strategy

    Research output: Working paperResearch

    Abstract

    Current changes in business conditions may increase interest in environmental scanning and external analysis within the area of corporate strategy. Thus, strategic forecasting is gaining prominence. Strategic forecasting can be defined as the area of business economics that deals with the study and the practical application of methods, theories, models and techniques for long-term analysis of the non-proximate environment of the firm with the purpose of conducting strategic innovation. This paper distinguishes strategic forecasting from other analytical approaches and develops its theoretical basis. Finally, challenges in future theoretical development and implications for business economic theory and practices are elaborated.
    Original languageEnglish
    Place of PublicationFrederiksberg
    PublisherCenter of Market Economics, Copenhagen Busienss School
    Number of pages33
    ISBN (Print)9788799221233
    Publication statusPublished - 2008
    SeriesWorking Paper / Center of Market Economics. CEM. Copenhagen Business School
    Number17

    Cite this

    Duus, H. J. (2008). Strategic Forecasting: Theory, Practice and Strategy. Frederiksberg: Center of Market Economics, Copenhagen Busienss School. Working Paper / Center of Market Economics. CEM. Copenhagen Business School, No. 17