Strategic CSR Communication: Telling Others How Good You Are

Mette Morsing

    Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review

    LanguageEnglish
    Title of host publicationManagement Models for Corporate Social Responsibility
    EditorsJan Jonker, Marco de Witte
    Place of PublicationBerlin
    PublisherSpringer Science+Business Media
    Date2006
    Pages238-246
    ISBN (Print)9783540332466
    ISBN (Electronic)9783540332473
    DOIs
    StatePublished - 2006

    Keywords

      Cite this

      Morsing, M. (2006). Strategic CSR Communication: Telling Others How Good You Are. In J. Jonker, & M. D. Witte (Eds.), Management Models for Corporate Social Responsibility (pp. 238-246). Berlin: Springer Science+Business Media. DOI: 10.1007/3-540-33247-2_29
      Morsing, Mette. / Strategic CSR Communication : Telling Others How Good You Are. Management Models for Corporate Social Responsibility. editor / Jan Jonker ; Marco de Witte. Berlin : Springer Science+Business Media, 2006. pp. 238-246
      @inbook{e34bd4f0f8ad11db9160000ea68e967b,
      title = "Strategic CSR Communication: Telling Others How Good You Are",
      keywords = "Virksomhedens sociale ansvar, Ledelseskommunikation, CSR communication, Strategy, Stakeholder information, Stakeholder interaction",
      author = "Mette Morsing",
      year = "2006",
      doi = "10.1007/3-540-33247-2_29",
      language = "English",
      isbn = "9783540332466",
      pages = "238--246",
      editor = "Jan Jonker and Witte, {Marco de}",
      booktitle = "Management Models for Corporate Social Responsibility",
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      }

      Morsing, M 2006, Strategic CSR Communication: Telling Others How Good You Are. in J Jonker & MD Witte (eds), Management Models for Corporate Social Responsibility. Springer Science+Business Media, Berlin, pp. 238-246. DOI: 10.1007/3-540-33247-2_29

      Strategic CSR Communication : Telling Others How Good You Are. / Morsing, Mette.

      Management Models for Corporate Social Responsibility. ed. / Jan Jonker; Marco de Witte. Berlin : Springer Science+Business Media, 2006. p. 238-246.

      Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review

      TY - CHAP

      T1 - Strategic CSR Communication

      T2 - Telling Others How Good You Are

      AU - Morsing,Mette

      PY - 2006

      Y1 - 2006

      KW - Virksomhedens sociale ansvar

      KW - Ledelseskommunikation

      KW - CSR communication

      KW - Strategy

      KW - Stakeholder information

      KW - Stakeholder interaction

      U2 - 10.1007/3-540-33247-2_29

      DO - 10.1007/3-540-33247-2_29

      M3 - Book chapter

      SN - 9783540332466

      SP - 238

      EP - 246

      BT - Management Models for Corporate Social Responsibility

      PB - Springer Science+Business Media

      CY - Berlin

      ER -

      Morsing M. Strategic CSR Communication: Telling Others How Good You Are. In Jonker J, Witte MD, editors, Management Models for Corporate Social Responsibility. Berlin: Springer Science+Business Media. 2006. p. 238-246. Available from, DOI: 10.1007/3-540-33247-2_29

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