Stakeholder Marketing

Managing Multiple Stakeholder Relationships

Research output: Contribution to conferencePaperResearchpeer-review

Original languageEnglish
Publication dateJun 2010
Publication statusPublished - Jun 2010
EventThe 39th EMAC Annual Conference 2010 - Copenhagen Business School, Frederiksberg, Denmark
Duration: 1 Jun 20104 Jun 2010
Conference number: 39

Conference

ConferenceThe 39th EMAC Annual Conference 2010
Number39
LocationCopenhagen Business School
CountryDenmark
CityFrederiksberg
Period01/06/201004/06/2010

Bibliographical note

CBS Library does not have access to the material

Cite this

Kornum, N., & Jones, R. (2010). Stakeholder Marketing: Managing Multiple Stakeholder Relationships. Paper presented at The 39th EMAC Annual Conference 2010, Frederiksberg, Denmark.
Kornum, Niels ; Jones, Richard. / Stakeholder Marketing : Managing Multiple Stakeholder Relationships. Paper presented at The 39th EMAC Annual Conference 2010, Frederiksberg, Denmark.
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title = "Stakeholder Marketing: Managing Multiple Stakeholder Relationships",
author = "Niels Kornum and Richard Jones",
note = "CBS Library does not have access to the material; null ; Conference date: 01-06-2010 Through 04-06-2010",
year = "2010",
month = "6",
language = "English",

}

Kornum, N & Jones, R 2010, 'Stakeholder Marketing: Managing Multiple Stakeholder Relationships' Paper presented at, Frederiksberg, Denmark, 01/06/2010 - 04/06/2010, .

Stakeholder Marketing : Managing Multiple Stakeholder Relationships. / Kornum, Niels; Jones, Richard.

2010. Paper presented at The 39th EMAC Annual Conference 2010, Frederiksberg, Denmark.

Research output: Contribution to conferencePaperResearchpeer-review

TY - CONF

T1 - Stakeholder Marketing

T2 - Managing Multiple Stakeholder Relationships

AU - Kornum, Niels

AU - Jones, Richard

N1 - CBS Library does not have access to the material

PY - 2010/6

Y1 - 2010/6

M3 - Paper

ER -

Kornum N, Jones R. Stakeholder Marketing: Managing Multiple Stakeholder Relationships. 2010. Paper presented at The 39th EMAC Annual Conference 2010, Frederiksberg, Denmark.