ShopTrip Pilot Study: The Preference-Conscious Choice Modelled and Observed

Viktor Smith (Editor), Daniel Barratt, Henrik Selsøe Sørensen, Francoise Qvistgaard, Mai Hviid Madsen, Ditte Green-Petersen

    Research output: Book/ReportReportResearch

    Original languageEnglish
    Place of PublicationFrederiksberg
    PublisherCopenhagen Business School, CBS
    Number of pages28
    Publication statusPublished - Dec 2014

    Cite this

    Smith, V. (Ed.), Barratt, D., Selsøe Sørensen, H., Qvistgaard, F., Hviid Madsen, M., & Green-Petersen, D. (2014). ShopTrip Pilot Study: The Preference-Conscious Choice Modelled and Observed. Frederiksberg: Copenhagen Business School, CBS.