Servitization, Services and Managing Complexity: Representation of Services in Contractual Agreements

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This paper explores how seemingly complex servitized solutions can become tradable in a customer–supplier relationship by objectification and abbreviation. The key argument is that the complexity of product-service solutions can be reduced by abbreviation of the reality in written form of contracts and agreements that allow for customization while
making the offer more comprehensible for customers and more manageable for suppliers. Preliminary results from an exploratory case study are presented.
Original languageEnglish
Publication date2016
Number of pages10
Publication statusPublished - 2016
EventThe 23rd International Annual EurOMA Conference 2016: Interactions - Norwegian University of Science and Technology (NTNU), Trondheim, Norway
Duration: 17 Jun 201622 Jun 2016
Conference number: 23


ConferenceThe 23rd International Annual EurOMA Conference 2016
LocationNorwegian University of Science and Technology (NTNU)
Internet address


  • Servitization
  • Solutions
  • Customer-supplier relationships

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