Servitization in Industrial Firms: Mapping and Analyzing the Danish Service Landscape

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Abstract

This booklet outlines the breadth and depth of services offered by Danish manufacturing companies, aiming to provide a better understanding of the servitization landscape in Denmark. A total of 1,103 company websites have been checked against 16 service categories. Of these,
939 companies were analyzed in more detail, for example with regard to the types of services offered, company size, industry representation, turnover and earnings before interest and tax (EBIT).
The analysis presented in this booklet may inspire Danish firms and help them, in their servitization journeys, to position themselves in relation to other companies in similar or related industries. In setting out a brief overview of the overall industrial service landscape in Denmark, the following is highlighted:
- The extent to which Danish industrial firms are communicating service offerings through their websites
- The relative frequency of different service categories and variation across industries
- The characteristics of the analyzed companies in terms of size, turnover and EBIT
Original languageEnglish
Place of PublicationFrederiksberg
PublisherThe CBS Competitiveness Platform
Number of pages19
ISBN (Print)9788793226241
ISBN (Electronic)9788793226258
Publication statusPublished - 2017

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