Scent in the Marketplace: A Study of Consumer Reactions and Intentions

Torben Hansen, Jonas Schauman, Anders Christensen

Research output: Contribution to conferencePaperResearchpeer-review

Original languageEnglish
Publication date2004
Publication statusPublished - 2004
Event11th International Conference on Retailing and Services Science - Prag, Czech Republic
Duration: 10 Jul 200413 Jul 2004
Conference number: 11

Conference

Conference11th International Conference on Retailing and Services Science
Number11
CountryCzech Republic
CityPrag
Period10/07/200413/07/2004

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