Research Handbook on Digital Strategy

Carmelo Cennamo (Editor), Giovanni Battista Dagnino (Editor), Feng Zhu (Editor)

Research output: Book/ReportAnthologyResearchpeer-review


This state-of-the-art Research Handbook presents a comprehensive overview of the key strategic challenges that firms face when dealing with digital markets, platforms, and products and services, from old strategy questions in need of different solutions to entirely novel issues posed by the new competitive digital context.
Original languageEnglish
Place of PublicationCheltenham
PublisherEdward Elgar Publishing
Number of pages420
ISBN (Print)9781800378896
ISBN (Electronic)9781800378902
Publication statusPublished - 2023
SeriesResearch Handbooks in Business and Management


  • Digital strategy
  • Digital platforms
  • Digital coopetition
  • Platform governance
  • Freemium strategies
  • Big data analytics strategies

Cite this