Reputation Based on Future Performance: A Narrative Approach in High-Tech Industries

    Research output: Contribution to conferencePaperResearchpeer-review

    Conference

    Conference11th International Conference on Reputation, Brand, Identity and Competitiveness. BI, Norwegian School of Management
    Number11
    CountryNorway
    CityOslo
    Period31/05/200702/06/2007

    Keywords

      Cite this

      Vendelø, M. T., & Constantiou, I. (2007). Reputation Based on Future Performance: A Narrative Approach in High-Tech Industries. Paper presented at 11th International Conference on Reputation, Brand, Identity and Competitiveness. BI, Norwegian School of Management, Oslo, Norway.
      Vendelø, Morten Thanning ; Constantiou, Ioanna. / Reputation Based on Future Performance : A Narrative Approach in High-Tech Industries. Paper presented at 11th International Conference on Reputation, Brand, Identity and Competitiveness. BI, Norwegian School of Management, Oslo, Norway.26 p.
      @conference{abbc2720254811dc9d0d000ea68e967b,
      title = "Reputation Based on Future Performance: A Narrative Approach in High-Tech Industries",
      keywords = "Virksomhedens omd{\o}mme, H{\o}jteknologiske virksomheder, Markedsf{\o}ringsformer, Corporate storytelling, innovationentrepreneurship&lederskab",
      author = "Vendel{\o}, {Morten Thanning} and Ioanna Constantiou",
      note = "L{\o}benr.: 071842; null ; Conference date: 31-05-2007 Through 02-06-2007",
      year = "2007",
      language = "English",

      }

      Reputation Based on Future Performance : A Narrative Approach in High-Tech Industries. / Vendelø, Morten Thanning; Constantiou, Ioanna.

      2007. Paper presented at 11th International Conference on Reputation, Brand, Identity and Competitiveness. BI, Norwegian School of Management, Oslo, Norway.

      Research output: Contribution to conferencePaperResearchpeer-review

      TY - CONF

      T1 - Reputation Based on Future Performance

      T2 - A Narrative Approach in High-Tech Industries

      AU - Vendelø,Morten Thanning

      AU - Constantiou,Ioanna

      N1 - Løbenr.: 071842

      PY - 2007

      Y1 - 2007

      KW - Virksomhedens omdømme

      KW - Højteknologiske virksomheder

      KW - Markedsføringsformer

      KW - Corporate storytelling

      KW - innovationentrepreneurship&lederskab

      M3 - Paper

      ER -

      Vendelø MT, Constantiou I. Reputation Based on Future Performance: A Narrative Approach in High-Tech Industries. 2007. Paper presented at 11th International Conference on Reputation, Brand, Identity and Competitiveness. BI, Norwegian School of Management, Oslo, Norway.