Representing Precarious Work in the Sharing Economy through (De)motivations of Uber Contractors

Anne-Marie Tuikka; Abayomi Baiyere; Kai K. Kimppa

doi:10.18690/978-961-286-280-0

Representing Precarious Work in the Sharing Economy through (De)motivations of Uber Contractors

Anne-Marie Tuikka^*, Abayomi Baiyere, Kai K. Kimppa

^*Corresponding author for this work

Department of Digitalization

University of Turku

Research output: Chapter in Book/Report/Conference proceeding › Article in proceedings › Research › peer-review

Abstract

The potential contribution of sharing economy to the global
economy is increasing. Despite this, there are unanswered questions
related to corporate social responsibility in the sharing economy. In this
article, we draw from a case study on Uber and its contractors to
understand the precarious work entangled to their relationship in two
contexts. By unpacking the motivating and demotivating dimensions of
this relationship in two context, the United States and Finland, we explore
the underlying phenomenon of precarious work in the context of sharing
economy.

Original language	English
Title of host publication	Proceedings of the 32nd Bled EConference: Humanizing Technology for a Sustainable Society
Editors	Andreja Pucihar, Mirjana Kljajič Borštnar, Roger Bons, Juergen Seitz, Helen Cripps, Doroteja Vidmar
Place of Publication	Atlanta, GA
Publisher	Association for Information Systems. AIS Electronic Library (AISeL)
Publication date	2019
Pages	897-910
ISBN (Print)	9789612862800
DOIs	https://doi.org/10.18690/978-961-286-280-0
Publication status	Published - 2019
Event	32nd Bled EConference: Humanizing Technology for a Sustainable Society - Bled, Slovenia Duration: 16 Jun 2019 → 19 Jun 2019

Conference

Conference	32nd Bled EConference
Country/Territory	Slovenia
City	Bled
Period	16/06/2019 → 19/06/2019

Keywords

sharing economy
Platform economy
Ride sharing
Precarious work
Uber

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

Access to Document

10.18690/978-961-286-280-0Licence: Unspecified

https://aisel.aisnet.org/bled2019/14Licence: Unspecified

Handle.net

Persistent link

Cite this

Tuikka, A.-M., Baiyere, A., & Kimppa, K. K. (2019). Representing Precarious Work in the Sharing Economy through (De)motivations of Uber Contractors. In A. Pucihar, M. K. Borštnar, R. Bons, J. Seitz, H. Cripps, & D. Vidmar (Eds.), Proceedings of the 32nd Bled EConference: Humanizing Technology for a Sustainable Society (pp. 897-910). Association for Information Systems. AIS Electronic Library (AISeL). https://doi.org/10.18690/978-961-286-280-0

Tuikka, Anne-Marie ; Baiyere, Abayomi ; Kimppa, Kai K. / Representing Precarious Work in the Sharing Economy through (De)motivations of Uber Contractors. Proceedings of the 32nd Bled EConference: Humanizing Technology for a Sustainable Society. editor / Andreja Pucihar ; Mirjana Kljajič Borštnar ; Roger Bons ; Juergen Seitz ; Helen Cripps ; Doroteja Vidmar. Atlanta, GA : Association for Information Systems. AIS Electronic Library (AISeL), 2019. pp. 897-910

@inproceedings{9e52b84a0e3d4586b0f1ec99683f43a1,

title = "Representing Precarious Work in the Sharing Economy through (De)motivations of Uber Contractors",

abstract = "The potential contribution of sharing economy to the globaleconomy is increasing. Despite this, there are unanswered questionsrelated to corporate social responsibility in the sharing economy. In thisarticle, we draw from a case study on Uber and its contractors tounderstand the precarious work entangled to their relationship in twocontexts. By unpacking the motivating and demotivating dimensions ofthis relationship in two context, the United States and Finland, we explorethe underlying phenomenon of precarious work in the context of sharingeconomy.",

keywords = "sharing economy, Platform economy, Ride sharing, Precarious work, Uber, sharing economy, Platform economy, Ride sharing, Precaroius work, Uber",

author = "Anne-Marie Tuikka and Abayomi Baiyere and Kimppa, {Kai K.}",

year = "2019",

doi = "10.18690/978-961-286-280-0",

language = "English",

isbn = "9789612862800",

pages = "897--910",

editor = "Andreja Pucihar and Bor{\v s}tnar, {Mirjana Kljaji{\v c} } and Bons, {Roger } and Seitz, {Juergen } and Cripps, {Helen } and Vidmar, {Doroteja }",

booktitle = "Proceedings of the 32nd Bled EConference: Humanizing Technology for a Sustainable Society",

publisher = "Association for Information Systems. AIS Electronic Library (AISeL)",

note = "32nd Bled EConference ; Conference date: 16-06-2019 Through 19-06-2019",

}

Tuikka, A-M, Baiyere, A & Kimppa, KK 2019, Representing Precarious Work in the Sharing Economy through (De)motivations of Uber Contractors. in A Pucihar, MK Borštnar, R Bons, J Seitz, H Cripps & D Vidmar (eds), Proceedings of the 32nd Bled EConference: Humanizing Technology for a Sustainable Society. Association for Information Systems. AIS Electronic Library (AISeL), Atlanta, GA, pp. 897-910, 32nd Bled EConference, Bled, Slovenia, 16/06/2019. https://doi.org/10.18690/978-961-286-280-0

Representing Precarious Work in the Sharing Economy through (De)motivations of Uber Contractors. / Tuikka, Anne-Marie; Baiyere, Abayomi; Kimppa, Kai K.
Proceedings of the 32nd Bled EConference: Humanizing Technology for a Sustainable Society. ed. / Andreja Pucihar; Mirjana Kljajič Borštnar; Roger Bons; Juergen Seitz; Helen Cripps; Doroteja Vidmar. Atlanta, GA: Association for Information Systems. AIS Electronic Library (AISeL), 2019. p. 897-910.

Research output: Chapter in Book/Report/Conference proceeding › Article in proceedings › Research › peer-review

TY - GEN

T1 - Representing Precarious Work in the Sharing Economy through (De)motivations of Uber Contractors

AU - Tuikka, Anne-Marie

AU - Baiyere, Abayomi

AU - Kimppa, Kai K.

PY - 2019

Y1 - 2019

N2 - The potential contribution of sharing economy to the globaleconomy is increasing. Despite this, there are unanswered questionsrelated to corporate social responsibility in the sharing economy. In thisarticle, we draw from a case study on Uber and its contractors tounderstand the precarious work entangled to their relationship in twocontexts. By unpacking the motivating and demotivating dimensions ofthis relationship in two context, the United States and Finland, we explorethe underlying phenomenon of precarious work in the context of sharingeconomy.

AB - The potential contribution of sharing economy to the globaleconomy is increasing. Despite this, there are unanswered questionsrelated to corporate social responsibility in the sharing economy. In thisarticle, we draw from a case study on Uber and its contractors tounderstand the precarious work entangled to their relationship in twocontexts. By unpacking the motivating and demotivating dimensions ofthis relationship in two context, the United States and Finland, we explorethe underlying phenomenon of precarious work in the context of sharingeconomy.

KW - sharing economy

KW - Platform economy

KW - Ride sharing

KW - Precarious work

KW - Uber

KW - sharing economy

KW - Platform economy

KW - Ride sharing

KW - Precaroius work

KW - Uber

U2 - 10.18690/978-961-286-280-0

DO - 10.18690/978-961-286-280-0

M3 - Article in proceedings

SN - 9789612862800

SP - 897

EP - 910

BT - Proceedings of the 32nd Bled EConference: Humanizing Technology for a Sustainable Society

A2 - Pucihar, Andreja

A2 - Borštnar, Mirjana Kljajič

A2 - Bons, Roger

A2 - Seitz, Juergen

A2 - Cripps, Helen

A2 - Vidmar, Doroteja

PB - Association for Information Systems. AIS Electronic Library (AISeL)

CY - Atlanta, GA

T2 - 32nd Bled EConference

Y2 - 16 June 2019 through 19 June 2019

ER -

Tuikka AM, Baiyere A, Kimppa KK. Representing Precarious Work in the Sharing Economy through (De)motivations of Uber Contractors. In Pucihar A, Borštnar MK, Bons R, Seitz J, Cripps H, Vidmar D, editors, Proceedings of the 32nd Bled EConference: Humanizing Technology for a Sustainable Society. Atlanta, GA: Association for Information Systems. AIS Electronic Library (AISeL). 2019. p. 897-910 doi: 10.18690/978-961-286-280-0