Renewing Markets from Within: How Businesses and the Investment Community Can Drive Transformational Change

Georg Kell, Andreas Rasche

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review


This chapter reviews the recent history of the corporate responsibility and sustainable investing movements and analyzes the systemic forces driving them. It makes the case that the convergence between corporate sustainability and sustainable investing offers unprecedented opportunities to renew markets from within, thereby delivering better outcomes for societies and the planet. However, as the pace of political, technological, and environmental change is accelerating, corporations and investors need to move from incremental changes to more radial transformations to be able to navigate the rapidly changing environment. We outline some important pillars of such market transformation and discuss its enablers and constraints.
Original languageEnglish
Title of host publicationSustainable Investing : A Path to a New Horizon
EditorsHerman Bril, Georg Kell, Andreas Rasche
Number of pages21
Place of PublicationAbingdon
Publication date2021
ISBN (Print)9780367367336, 9780367367350
ISBN (Electronic)9780429351044, 9781000097931
Publication statusPublished - 2021

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