Reducing the Perceived Deceptiveness of E-Commerce Product Recommendation Agents: Impact of Perceived Verifiability and Perceived Similarity

Bo Xiao, Chee-Wee Tan

Research output: Contribution to conferencePaperResearchpeer-review

Original languageEnglish
Publication date2012
Publication statusPublished - 2012
Externally publishedYes
EventThe 2012 International Conference on e-Commerce, e-Administration, e-Society, e-Education, and e-Technology - Mariott Hotel, Hong Kong, Hong Kong
Duration: 30 Mar 20121 Apr 2012
http://www.e-case.org/2012/index.html

Conference

ConferenceThe 2012 International Conference on e-Commerce, e-Administration, e-Society, e-Education, and e-Technology
LocationMariott Hotel
CountryHong Kong
CityHong Kong
Period30/03/201201/04/2012
Internet address

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