Promoting Culture: The Work of a Japanese Advertising Agency

Brian Moeran

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

    Original languageEnglish
    Title of host publicationAsian media productions
    EditorsBrian Moeran
    Number of pages22
    Place of PublicationLondon
    PublisherFischer Taschenbuch Verlag - Forum Wissenschaft Hochschule
    Publication date2001
    Pages270-291
    ISBN (Print)0700713344
    Publication statusPublished - 2001

    Cite this

    Moeran, B. (2001). Promoting Culture: The Work of a Japanese Advertising Agency. In B. Moeran (Ed.), Asian media productions (pp. 270-291). Fischer Taschenbuch Verlag - Forum Wissenschaft Hochschule.