Project Management Canvas: Original Model Where Traditional and Agile Project Management Intersect

Fabio Galletta Latour, Finn Florin Johansson, Charles T. Tackney

Research output: Chapter in Book/Report/Conference proceedingConference abstract in proceedingsResearchpeer-review


Our research issue sought to assist practitioners to structure a hybrid approach that overcomes the binary presumption of agile and traditional project management. The basis for this inquiry was inspired by an observed gap concerning practical hybrid project management models, combining elements of apparently incompatible traditional and agile project management. We first conducted an extensive literature review of the two well-known approaches. Second, we complemented this review with sources on the Business Model Canvas that provided us with insights on how to combine the PM approaches in practice. We synthesized and expanded on the findings in our third and final step by proposing an innovative hybrid approach to project management we call the Project Management Canvas. Our model represents a contribution to the existing discourse, which immediately and iteratively aids practitioners to effectively craft the most appropriate project management methodology.
Original languageEnglish
Title of host publicationProceedings of the Eighty-first Annual Meeting of the Academy of Management
EditorsSonia Taneja
Number of pages39
Place of PublicationBriarcliff Manor, NY
PublisherAcademy of Management
Publication date2021
Publication statusPublished - 2021
EventThe Academy of Management Annual Meeting 2021: Bringing the Manager Back in Management - Online, Virtual, Online
Duration: 29 Jul 20214 Aug 2021
Conference number: 81


ConferenceThe Academy of Management Annual Meeting 2021
CityVirtual, Online
Internet address
SeriesAcademy of Management Proceedings

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