Abstract
Our research issue sought to assist practitioners to structure a hybrid approach that overcomes the binary presumption of agile and traditional project management. The basis for this inquiry was inspired by an observed gap concerning practical hybrid project management models, combining elements of apparently incompatible traditional and agile project management. We first conducted an extensive literature review of the two well-known approaches. Second, we complemented this review with sources on the Business Model Canvas that provided us with insights on how to combine the PM approaches in practice. We synthesized and expanded on the findings in our third and final step by proposing an innovative hybrid approach to project management we call the Project Management Canvas. Our model represents a contribution to the existing discourse, which immediately and iteratively aids practitioners to effectively craft the most appropriate project management methodology.
Original language | English |
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Title of host publication | Proceedings of the Eighty-first Annual Meeting of the Academy of Management |
Editors | Sonia Taneja |
Number of pages | 39 |
Place of Publication | Briarcliff Manor, NY |
Publisher | Academy of Management |
Publication date | 2021 |
DOIs | |
Publication status | Published - 2021 |
Event | The Academy of Management Annual Meeting 2021: Bringing the Manager Back in Management - Online, Virtual, Online Duration: 29 Jul 2021 → 4 Aug 2021 Conference number: 81 https://aom.org/events/annual-meeting |
Conference
Conference | The Academy of Management Annual Meeting 2021 |
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Number | 81 |
Location | Online |
City | Virtual, Online |
Period | 29/07/2021 → 04/08/2021 |
Internet address |
Series | Academy of Management Proceedings |
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ISSN | 2151-6561 |