Project Management Canvas: Original Model Where Traditional and Agile Project Management Intersect

Our research issue sought to assist practitioners to structure a hybrid approach that overcomes the binary presumption of agile and traditional project management. The basis for this inquiry was inspired by an observed gap concerning practical hybrid project management models, combining elements of apparently incompatible traditional and agile project management. We first conducted an extensive literature review of the two well-known approaches. Second, we complemented this review with sources on the Business Model Canvas that provided us with insights on how to combine the PM approaches in practice. We synthesized and expanded on the findings in our third and final step by proposing an innovative hybrid approach to project management we call the Project Management Canvas. Our model represents a contribution to the existing discourse, which immediately and iteratively aids practitioners to effectively craft the most appropriate project management methodology.