Productive Incoherence: A Case Study of Branding and Identity Struggles in a Low-Prestige Organization

    Research output: Book/ReportPh.D. thesisResearch

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    Original languageEnglish
    Place of PublicationFrederiksberg
    PublisherCopenhagen Business School [Phd]
    Number of pages195
    ISBN (Print)9788792842206
    ISBN (Electronic)9788792842213
    Publication statusPublished - 2011
    SeriesPhD series
    Number30.2011
    ISSN0906-6934

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