Abstract
Internationalization, to expand a firms territorial footprint, is an important but difficult strategic act for a growing business. Simultaneously, digital technologies are increasingly shaping businesses world-wide and by implication also their internationalization activities as well as strategies. Using experiences from the LEGO Group, the toy-manufacturer well-known for its iconic modular bricks concept, we explain how the transformation of the Information Systems (IS) landscape towards a platform architecture is a key enabler for internationalization. Platformization of the IS landscape contributes to mitigate the issues of psychic distance that needs to be overcome when expanding internationally. Based on the insights gained from the LEGO Group, we provide lessons learned for CIO’s when enabling an internationalization strategy.
| Original language | English |
|---|---|
| Title of host publication | Proceedings of the 53rd Hawaii International Conference on System Sciences |
| Editors | Tung X. Bui |
| Number of pages | 10 |
| Place of Publication | Honolulu |
| Publisher | Hawaii International Conference on System Sciences (HICSS) |
| Publication date | 2020 |
| Pages | 5779-5788 |
| ISBN (Print) | 9780998133133 |
| ISBN (Electronic) | 9780998133133 |
| DOIs | |
| Publication status | Published - 2020 |
| Event | 53rd Annual Hawaii International Conference on System Sciences, HICSS 2020 - Grand Wailea, Maui, United States Duration: 7 Jan 2020 → 10 Jan 2020 Conference number: 53 https://scholarspace.manoa.hawaii.edu/handle/10125/63576 |
Conference
| Conference | 53rd Annual Hawaii International Conference on System Sciences, HICSS 2020 |
|---|---|
| Number | 53 |
| Location | Grand Wailea |
| Country/Territory | United States |
| City | Maui |
| Period | 07/01/2020 → 10/01/2020 |
| Internet address |
| Series | Proceedings of the Annual Hawaii International Conference on System Sciences |
|---|---|
| ISSN | 1060-3425 |