Platform Constellations: The Case of KakaoTalk and LINE

Kalina Stefanova Staykova, Jan Damsgaard

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    Abstract

    This research paper presents an initial attempt to introduce and explain the emergence of new phenomenon, which we refer to as platform constellations. Functioning as highly modular systems, the platform constellations are collections of highly connected platforms which co-exist in parallel and as such allow us to study platforms not only as separate entities, but also to investigate the relationship between several platforms offered and governed by one and the same platform provider. By investigating two case studies of indigenous platform constellations formed around the hugely popular instant messaging apps KakaoTalk and LINE, we are able to gain valuable insights about the nature of these new constructions and to capture and synthesize their main characteristics in a framework. Our results show that platform constellations possess unique innovative capabilities, which can improve users’ acquisition and users’ engagement rates as well as unlock new sources of value creation and diversify revenue streams.
    Original languageEnglish
    Title of host publicationPACIS 2016 Proceedings
    EditorsPatrick Y.K. Chau, She-I Chang
    Number of pages16
    Place of PublicationAtlanta, GA
    PublisherAssociation for Information Systems. AIS Electronic Library (AISeL)
    Publication date2016
    Article number286
    ISBN (Print)9789860491029
    Publication statusPublished - 2016
    EventThe 20th Pacific Asia Conference on Information Systems. PACIS 2016 - Chiayi, Taiwan, Province of China
    Duration: 27 Jun 20161 Jul 2016
    Conference number: 20
    http://www.pacis2016.org

    Conference

    ConferenceThe 20th Pacific Asia Conference on Information Systems. PACIS 2016
    Number20
    CountryTaiwan, Province of China
    CityChiayi
    Period27/06/201601/07/2016
    Internet address

    Keywords

    • Multi-sided platforms
    • Platform constellations
    • Platform innovation
    • Modularity

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