Plant-Based by Default

Lucia A. Reisch*, Cass R. Sunstein*

*Corresponding author for this work

Research output: Contribution to journalComment/debateResearchpeer-review


To mitigate climate change, food systems must reduce their greenhouse gas emissions. For consumers, this means switching to more plant-based diets and wasting less food. A behaviorally informed policy employing nudges—educative and architectural—can be a cornerstone. Plant-based defaults promise large reduction effects while maintaining freedom of choice.
Original languageEnglish
JournalOne Earth
Issue number9
Pages (from-to)1205-1208
Number of pages4
Publication statusPublished - 2021

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