Performance Management in Marketing

Research output: Book/Report › Book › Research › peer-review

Original language	English

Handle.net

@book{7ad706a08e2511de8153000ea68e967b,

title = "Performance Management in Marketing",

keywords = "Markedsf{\o}ring, Performance management",

author = "Varnes, {Claus J.} and {{\O}stergaard Jacobsen}, Per",

note = "l{\o}benummer: 090921",

year = "2009",

language = "English",

isbn = "9780390962096",

publisher = "McGraw-Hill",

address = "United States",

}